Digital Marketing
Search Engine Marketing (SEM / PPC).
Our PPC expert team optimizes your paid campaigns to ensure that you thrive in a constantly changing and competitive landscape. We have our expertise in multiple platforms which includes Ad Words, Google, Yahoo, Bing, Facebook, LinkedIn and Twitter. We create and manage custom designed landing pages for all PPC campaigns optimized to drive conversions.
Paid Search Marketing proves to be the great equalizer, allowing your business to compete with larger organizations for search engine traffic. It can also be one of the most challenging paid channels to manage in your competitive space.
Cost-per-click, boost click-through rates, increase in conversions improve the quality of your leads. We develop all campaign strategies based on thorough keyword research and competitor analysis. We always extend our valuable support to all our customers whether it may be building a brand new campaign from scratch or redesigning/ revising the older one.
We specialize in – We are Google partners. Our every effort in SEM helps in generating 100% lead generation.
Remarketing and Retargeting
In today’s fast-paced world, remarketing is critical in moving prospects down the conversion funnel. With a well-built remarketing or retargeting campaign, you can reach interested leads that previously visited your site without completing the conversion process. This allows you to generate new sales that you would have otherwise missed.
MIPL expert team will plan out a strategy based on your requirements, execute and manage remarketing campaigns that are designed to work best for your unique business.
Remarketing and retargeting campaigns provide your business with a unique opportunity to create targeted ads that are displayed only to users who have been to your home page or specific pages on your site. This type of campaign keeps the user engaged about your products for long though they have left your website, which is hugely valuable in today’s fast-moving digital environment.
Landing Page and Conversion Rate Optimization
If you're experiencing sluggish conversion rates and irregular or poor-quality leads, you may be in need of an Extreme Makeover: Landing Page Edition.
Landing pages are an effective visitor conversion tool for businesses across all industries. Our expert design and development team work with you to create landing pages that are attractive and on-brand. From there, we perform regular A/B tests on various creative elements to ensure that these pages drive results consistently.
Email Marketing
The email newsletter is a powerful marketing and communication tool that reminds your users about your company; its products; and also it helps you build a unique relationship with them. Email campaigns that are cost effective are absolute necessity for generating more sales leads and remaining in touch with your customers. Email marketing allows marketers to see feedback from users in real time, and to monitor how effective their campaign is in achieving market penetration, revealing a communication channel's scope.
We have in-house Data mining department which collects relevant company data. We design Newsletters as per our customers’ requirements and base of our data collection we do email marketing which certainly helps to generate good leads
